https://www.jlca.com/journal daily 0.75 2026-02-16 https://www.jlca.com/journal/why-printed-brochures-may-not-be-headed-the-way-of-the-dinosaurs monthly 0.5 2026-02-16 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/1e19348e-991e-40aa-9bda-cc7ed57a2b1a/Printpress_web.jpg Journal - WHY PRINTED BROCHURES MAY NOT BE HEADED THE WAY OF THE DINOSAURS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/why-every-pr-and-marketing-pro-should-spend-more-time-on-the-bus monthly 0.5 2026-02-16 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/abd67749-41e1-41f4-80ac-9419385afe28/BusInsights_web.jpg Journal - WHY EVERY PR AND MARKETING PRO SHOULD SPEND MORE TIME ON THE BUS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/why-nines-foray-into-outdoor-makes-sense monthly 0.5 2026-02-13 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/b695cc04-4579-40a8-9a2a-86757674369b/Billboard3_web.jpg Journal - WHY NINE’S FORAY INTO OUTDOOR MAKES SENSE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/why-cafes-arent-about-coffee-and-why-ai-will-never-beat-them monthly 0.5 2026-02-02 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/e91675eb-1a76-4dbb-b1e7-8f32e9bc6f45/Barista_web.jpg Journal - WHY CAFÉS ARE NOT ABOUT COFFEE AND WHY AI WILL NEVER BEAT THEM! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/the-marketing-and-pr-s-word-that-matters-most-in-2026 monthly 0.5 2026-01-21 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/a452d496-0511-4da1-a695-6f4e16d8f681/The+S+Word_Web.jpg Journal - THE MARKETING AND PR “S” WORD THAT MATTERS MOST IN 2026 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/the-three-words-that-matter-most-in-crisis-communications monthly 0.5 2026-01-19 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/b91369c3-4740-4479-a8f5-3adf7dd95aa3/JLCA+Journal_The+three+words+that+matter_web.jpg Journal - THE THREE WORDS THAT MATTER MOST IN CRISIS COMMUNICATIONS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/perths-western-suburbs-stirling-highway-strip-has-a-big-little-marketing-secret monthly 0.5 2025-03-26 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/81c5a370-1c54-410b-a28e-00beeb32bce4/JLCA+Journal_Billboard+Ad.jpg Journal - PERTH'S WESTERN SUBURBS STIRLING HIGHWAY STRIP HAS A BIG LITTLE MARKETING SECRET - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/politics-101-the-inside-story-that-shows-why-looks-count-in-tv-election-debates monthly 0.5 2025-02-13 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/d3b5b595-479c-4a12-8cb9-5bf3daa7026f/JLCA+Journal_Politics+101_web.jpg Journal - Politics 101: The inside story that shows why “looks” count in TV election debates - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/why-basil-zempilas-and-media-types-have-an-edge-in-politics monthly 0.5 2025-01-21 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/d9a09acb-49a8-48b2-a974-0a0f1ad4189e/JLCA_Journal_BasilZ_web.jpeg Journal - Why Basil Zempilas and media types have an edge in politics - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/ode-to-geof-parryseven-news monthly 0.5 2024-11-13 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/666b7e0c-3ae7-4d33-b3c7-c3d77c07874a/JLCA_Journal_GeofParry_web.jpg Journal - ODE TO GEOF PARRY….SEVEN NEWS…. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/dont-sweat-the-small-stuff monthly 0.5 2024-10-21 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/37d12f8b-787d-43a0-b3da-757804c78ac9/JLCA+Journal_web.jpg Journal - DON’T SWEAT THE SMALL STUFF - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/dead-or-alive-the-media-in-wa monthly 0.5 2024-10-09 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/b1492dd3-8c6c-4221-9ff4-03e218f841f2/JLCA+journal_death+of+journalism_web.jpg Journal - DEAD OR ALIVE? THE MEDIA IN WA - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/the-million-dollar-question-can-you-counter-fake-news monthly 0.5 2024-09-09 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/c2c71eb2-7567-4e6e-ba27-c03e642c714d/JLCA+journal_FakeNews.jpg Journal - THE MILLION-DOLLAR QUESTION: CAN YOU COUNTER FAKE NEWS? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/golden-learnings-from-a-pr-campaign-that-hit-media-coverage-paydirt-elewk monthly 0.5 2024-09-02 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/ec0166c4-5705-4a55-a6e4-4c90d7c8094b/JLCAJournal_SuccessfulCommunications_web.jpg Journal - THE GREATEST MISTAKE IN SUCCESSFUL COMMUNICATIONS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/golden-learnings-from-a-pr-campaign-that-hit-media-coverage-paydirt monthly 0.5 2024-06-26 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/03021660-e29c-49be-80be-9c1df7702af2/JLCA_Journal_WOW_web.jpg Journal - GOLDEN LEARNINGS FROM A PR CAMPAIGN THAT HIT MEDIA COVERAGE PAYDIRT - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/the-key-principle-business-leaders-and-marketers-need-to-remember-when-your-brand-is-under-social-media-attack monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/36cef7e1-e9e9-430f-bad6-694c622fbf44/social+media+attack_web.jpg Journal - THE KEY PRINCIPLE BUSINESS LEADERS AND MARKETERS NEED TO REMEMBER WHEN YOUR BRAND IS UNDER SOCIAL MEDIA ATTACK - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/why-so-much-advertising-is-a-waste-of-money monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/3a2b269e-4a90-4b35-ba45-d3e41f8f1f91/Why+so+much+advertising+is+a+waste+of+money_JLCA+Journal+web.jpg Journal - WHY SO MUCH ADVERTISING IS A WASTE OF MONEY - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/the-one-thing-ai-cant-replace-in-effective-communications-and-marketing monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/1707727022281-65VRUM0VWS59OFPJ4WIP/artificial+intelligence+%28Ai%29_shutterstock_2277274631.jpeg Journal - THE ONE THING AI CAN’T REPLACE IN EFFECTIVE COMMUNICATIONS AND MARKETING - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/should-i-use-an-influencer-to-enhance-my-pr-and-marketing-effectiveness monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/8b9344c6-d233-4b40-b332-6376c7049d83/JLCA+Journal_Influencers_web.jpg Journal - SHOULD I USE AN INFLUENCER TO ENHANCE MY PR and MARKETING EFFECTIVENESS? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/the-best-ambush-marketing-wa-has-ever-seen monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/a34435a0-037c-45bd-ae51-23baf05f4adf/Ambush+marketing+%282%29_web.jpg Journal - THE BEST AMBUSH MARKETING WA HAS EVER SEEN - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/marketing-lesson-from-a-cereal-box monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/3882a7a1-e08f-45dc-8862-3b9433538b51/Lessons+from+a+cereal+box_web.jpg Journal - MARKETING LESSON FROM A CEREAL BOX - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/what-west-aussie-marketers-can-learn-from-fat-cat monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/03ec54e4-8dda-4139-8cf8-871d713f9f88/Fat+Cat+Good+Night+Perth_web.jpg Journal - WHAT WEST AUSSIE MARKETERS CAN LEARN FROM FAT CAT - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/fake-vs-firestorm monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/ae37bf01-f786-4418-9947-2703a681a33c/Fake+vs.+Firestorm_web.jpeg Journal - FAKE VS. FIRESTORM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/going-viral monthly 0.5 2024-04-10 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/7f95470d-861b-4fff-9097-d660fd064eb9/JLCA_Going+Viral_web.jpg Journal - GOING VIRAL - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.jlca.com/journal/category/Social+Media+Reviews monthly 0.5 https://www.jlca.com/journal/category/Public+Relations monthly 0.5 https://www.jlca.com/journal/category/Corporate+Communications monthly 0.5 https://www.jlca.com/journal/category/Marketing+Communications monthly 0.5 https://www.jlca.com/journal/category/Brand+engagement monthly 0.5 https://www.jlca.com/journal/category/Social+Media monthly 0.5 https://www.jlca.com/journal/category/AI monthly 0.5 https://www.jlca.com/journal/category/Media monthly 0.5 https://www.jlca.com/journal/category/Issues+Management monthly 0.5 https://www.jlca.com/journal/category/Marketing monthly 0.5 https://www.jlca.com/journal/category/Ambush+Marketing monthly 0.5 https://www.jlca.com/journal/category/News+Media monthly 0.5 https://www.jlca.com/journal/category/Viral+Marketing monthly 0.5 https://www.jlca.com/journal/category/Politics monthly 0.5 https://www.jlca.com/journal/category/Advertising monthly 0.5 https://www.jlca.com/journal/category/Crisis+Communication monthly 0.5 https://www.jlca.com/journal/tag/Media monthly 0.5 https://www.jlca.com/home daily 1.0 2024-02-27 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/c7507fa0-e00a-4c6c-89b7-0bce474dbf09/9363JLCA-JLCA-Website-WORK-1.jpg https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/6a5a578a-2f58-4812-8c78-c229961a3c1e/9363JLCA-JLCA-Website-WORK-2.jpg https://www.jlca.com/our-philosophy daily 0.75 2024-02-21 https://www.jlca.com/our-services daily 0.75 2024-02-21 https://www.jlca.com/our-team daily 0.75 2024-03-26 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/73f73bbd-faf3-4dbb-8e79-2426bf5759c1/team-john_1000x1000.jpg https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/226e831d-97c5-4d30-97be-47f77ed980eb/JLCA+Team_Megan.jpg https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/1394eaf9-c0ca-4fa0-9323-912a7b11858d/team-luke_1000.jpg https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/de1c49a6-0f9f-48c0-b77c-b5322da89751/team-carrie_1000.jpg https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/687fb1c1-8342-4c24-a102-c75e69a75dcd/JLCA.TEAM_Janelle+Rudolph%E2%80%8B%E2%80%8B%E2%80%8B%E2%80%8B.jpg https://www.jlca.com/our-clients daily 0.75 2024-02-23 https://www.jlca.com/case-studies daily 0.75 2026-01-21 https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/68a27e80-8c3c-4852-bf39-af6dd9873e75/JLCA-CaseStudy-V2-1.jpg Case Studies https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/5bb2077b-2196-4110-a9a8-3b2066777987/JLCA-CaseStudy-V2-2.jpg Case Studies https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/a392e4aa-fa79-4be2-99af-5229dda2d746/JLCA-CaseStudy-V2-4.jpg Case Studies https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/8d5c605e-d8a0-4544-ab45-1d3362f35aa4/JLCA-CaseStudy-V2-5.jpg Case Studies https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/dc9e8586-e7c1-40b7-97a4-ccaca8c919f7/JLCA-CaseStudy-V2-3.jpg Case Studies https://images.squarespace-cdn.com/content/v1/65bb0fe6cf3bdf4409dd7c50/9f1bab55-dd8f-49de-80a7-ec950c755b94/JLCA-CaseStudy-V2-6.jpg Case Studies https://www.jlca.com/contact-us daily 0.75 2024-02-23 https://www.jlca.com/case-study-jurien-bay-time daily 0.75 2024-03-08 https://www.jlca.com/case-study-theperronway daily 0.75 2026-01-21 https://www.jlca.com/case-study-ionapresentationcollege daily 0.75 2026-01-21 https://www.jlca.com/case-study-bushfire-ready daily 0.75 2024-02-12 https://www.jlca.com/case-study-autism-in-cricket daily 0.75 2024-02-12 https://www.jlca.com/case-study-run-for-a-reason daily 0.75 2024-02-15